Event Planning: 

knock their socks off

An event can play a critical role in your organization’s marketing and communication success — or it can deliver a message of hit and miss management. Events should never be ends in themselves; rather they should be part of a communication mix that delivers a means to an end.

Effective events are well planned structures that go beyond establishing a date, time and place and ensuring there’s enough food to feed everyone attending. A well-planned event will be linked to the organization’s strategic communication plan and include consistent objectives, messaging and themes.

At StarNorth, we can help you establish overall goals and objectives for your event, then develop a communication program that ensures the most effective use of your event resources.